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Millennial WHO?

INCREASING DEMAND FOR SUSTAINABLE STAYS Millennials aged 26 to 41 Make up a quarter of the population and are the most frequent travelers to date. This is an influential group who combined with the younger Gen-Z generation make up $3 trillion of spending power. This group made up 60% of AirBNB reservations in 2016 (shorttermsage, …

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What Does Planting Trees Really Do For You?

Raise your hand if you love trees. 🙋‍♂️🙋🏿🙋🏽‍♀️🙋🏻‍♂️🙋🏿‍♀️🙋🏾🙋🏼‍♂️🙋🏾‍♀️🙋🏿‍♂️🙋‍♀️🙋🏽‍♂️🙋🏻‍♀️🙋🙋🏾‍♂️🙋🏼‍♀️🙋🏿‍♂️🙋🏻‍♀️🙋‍♂️🙋🏾‍♀️🙋🏽‍♂️🙋🏽🙋🏿‍♀️🙋🏽‍♂️🙋🏽🙋🏻 Let’s see… 1, 2, 3… ok, so pretty much everyone.   Trees are not just beautiful sources of shade, fruit, and flowers. They’re one of the most vital keys to overcoming global warming.The UN estimates that we need to invest $8.1 trillion into nature restoration by 2050… …

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9 Tips: How to Avoid Greenwashing

Greenwashing: making an unsustainable business look more environmentally friendly, without actually making any meaningful changes that would cut pollution and emissions.    Greenwashing is a misleading marketing tactic that tries to attract eco-conscious buyers. Unfortunately many companies engage in Greenwashing, because there’s very little government oversight when it comes to making claims about eco-friendly practices. …

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Wait, the Government Might Soon Pay Me to Reduce Carbon Emissions?

Imagine this, you work at a large company that offers on-site parking for free. There are enough parking spots for 50% of the employees. Because parking is free, everyone wants to drive their car into work and park on-site. Obviously, this situation is not sustainable since only 50% of people can actually park. So instead, …

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Do I Still Have to Reduce My Emissions if I Offset Them?

Can we carbon offset our way to a sustainable future? In short, no. Reducing carbon emissions needs to be our top priority when planning the impact we will have on the environment. Carbon Offsetting does not technically reduce your carbon footprint. Carbon offsetting funds projects that absorb or remove CO₂ from the atmosphere, but it’s …

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Planet Aligned Profit

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